ABOUT THE SHOW DRAGONS’ DEN...

Listen to the podcast. Read the information about the BBC TV show Dragons’ Den and complete the gaps with the correct word.

Part I: You can start from 1:10 - 3:20

Dragons’ Den is a popular BBC TV show based on a

Part II: from 6:20 

Dragons’ Den is like a den, which is used in English to talk about a dangerous and threatening place or situation, but even more scary and dangerous! In English, to walk into the lion's den means to face a difficult situation like, for example, walking into a room full of people who are likely to criticise you. Dragons are better analogies for scary, no-nonsense business people  lions.

So, the dragons are not the actual dragons, they are the

The

Part III. from 9:50 till 14:20

Read Part 2 and complete the gaps with one of the words below.

interest     foot        equity (x3)      acumen       plan        in         negotiations    terms       raised     loan      shares        pitch

Then the entrepreneur starts his or her . The dragons ask questions and drill down into the business and then there are some for the investment. The entrepreneur is looking for an investment of a certain amount. return they are offering a portion of the of the company.

in this case means the ownership of the company. If you think of a pizza, imagine 100% of it is mine. But I might choose to sell some parts of that pizza to an investor. Let’s say I give them 20% of the pizza for about £20,000. In of a business this means that the investor gets 20% of the profits that the company makes. In return I get cash which I can use to get the business going in various ways.

So refers to ownership of the company and it is divided into . Sometimes it is referred to as an equity stake. So an investor might have a 20% equity stake in a company, for example. The entrepreneur holds onto an 80% equity stake.

This is how finance can be . Instead of getting a and paying you kind of liquidate part of the company to get the cash but you also get the support of an investor. too, and that’s the other thing the dragons offer. Not just cash but also some business and contacts to help them get a in the door.

Listen to the rest of the podcast where Luke explains the meaning of some business vocabulary.

Listen to Luke again and  be ready to explain the difference between the following terms during our in-class lesson:

1) mark-up - margin

2) B2B and B2C

3) net profit and gross profit 

4) a wholesaler - a retailer

7) (projected) turnover - income - revenue

8) cost price - list price

Q1. What does the SWOT (analysis) stand for?

Q2. What do you do if you buy things in bulk?

Q3. What does the word 'pitch' mean? Is it a noun or a verb? What is an elevator pitch?

Q4. What's the Polish for 'equity'?

ABOUT THE SHOW DRAGONS’ DEN...

Listen to the podcast. Read the information about the BBC TV show Dragons’ Den and complete the gaps with the correct word.

Part I: You can start from 1:10 - 3:20

Dragons’ Den is a popular BBC TV show based on a

Part II: from 6:20 

Dragons’ Den is like a den, which is used in English to talk about a dangerous and threatening place or situation, but even more scary and dangerous! In English, to walk into the lion's den means to face a difficult situation like, for example, walking into a room full of people who are likely to criticise you. Dragons are better analogies for scary, no-nonsense business people  lions.

So, the dragons are not the actual dragons, they are the

The

Part III. from 9:50 till 14:20

Read Part 2 and complete the gaps with one of the words below.

interest     foot        equity (x3)      acumen       plan        in         negotiations    terms       raised     loan      shares        pitch

Then the entrepreneur starts his or her . The dragons ask questions and drill down into the business and then there are some for the investment. The entrepreneur is looking for an investment of a certain amount. return they are offering a portion of the of the company.

in this case means the ownership of the company. If you think of a pizza, imagine 100% of it is mine. But I might choose to sell some parts of that pizza to an investor. Let’s say I give them 20% of the pizza for about £20,000. In of a business this means that the investor gets 20% of the profits that the company makes. In return I get cash which I can use to get the business going in various ways.

So refers to ownership of the company and it is divided into . Sometimes it is referred to as an equity stake. So an investor might have a 20% equity stake in a company, for example. The entrepreneur holds onto an 80% equity stake.

This is how finance can be . Instead of getting a and paying you kind of liquidate part of the company to get the cash but you also get the support of an investor. too, and that’s the other thing the dragons offer. Not just cash but also some business and contacts to help them get a in the door.

Listen to the rest of the podcast where Luke explains the meaning of some business vocabulary.

Listen to Luke again and  be ready to explain the difference between the following terms during our in-class lesson:

1) mark-up - margin

2) B2B and B2C

3) net profit and gross profit 

4) a wholesaler - a retailer

7) (projected) turnover - income - revenue

8) cost price - list price

Q1. What does the SWOT (analysis) stand for?

Q2. What do you do if you buy things in bulk?

Q3. What does the word 'pitch' mean? Is it a noun or a verb? What is an elevator pitch?

Q4. What's the Polish for 'equity'?

Watch the Dragons' Den episode, listen to Kirsty's pitch and answer a few questions below.

Listen to Kirsty's pitch and complete the gaps with the correct answer.

PLEASE REMEMBER: In English, we use commas in numbers greater than 999 to split the number and make it clearer. We use a comma every third digit from the right, e.g. More than 50,000 people turned up to protest.

Please don't forget to use a comma while completing the gaps with numbers.

1. How old is she? She's .

2. How much investment does she need? £ (Don't forget about the comma in the number.)

3. What equity stake is she offering in return? %

4. What exactly are the products? They produce healthy and innovative alternatives to , which are free from , sugar, gluten, artificial , soya, cholesterol and nuts. All the products are low in and calories. 

5. How many brands and how many products are there on the market now? 

6. Coconuka contains active manuka honey from New Zealand and it is really good for sore throats and colds. 

7. How many flavours of Coconice are there? 

8. Where does her inspiration behind her range stem from? It stems from her 

9. Why does she need the investment? To buy and raise brand  with marketing and PR.

10. How much money did she invest? How much did it cost her to set it up? How many units did she sell? It cost her so far about £ to get to market with everything and she sold 

11. What's her forecast about the number of units she's going to do in the first year? About  units. 

12. What's her background? Kirsty graduated from university 2.5 years ago. 

13. One of the dragons offered her £100,000 but for % and the other two dragons - Peter and Duncan - wanted % giving her £65,000. 

14. What's Kirsty's final decision? She decided to walk away with two dragon investors offering each

Would you invest in her business if you were a business angel?

MATCH THE WORDS ON THE LEFT WITH THEIR DEFINITIONS ON THE RIGHT.