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MNP2602-25-S1

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Suppose Shein aims to measure customer loyalty and improve repurchase rates. Which one of the following performance measures should the field sales team focus on to track customer loyalty effectively?
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Temu and Shein use e-procurement systems to streamline their supplier interactions. A South African retailer considering an e-procurement system wants to reduce the workload of its procurement team. What would be the most immediate operational benefit of implementing e-procurement?
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In the context of Temu's operations in South Africa, suppose their management wants to improve the allocation of sales representatives to specific African customers to maximise sales opportunities. The goal is to increase face-to-face interaction with specific customer profiles and expand customer relationships in Africa. Which sales force automation (SFA) tool should be implemented to achieve this goal?
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Suppose a key logistics partner Temu uses for last-mile delivery in South Africa is facing financial instability. Which one of the following options best described the impact this could have on Temu’s operations?
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Suppose Temu’s procurement manager awarded a contract to a supplier in which she has a personal stake in the business. This is considered a , which undermines trust in the procurement process.

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Temu is a rapidly growing global e-commerce platform offering various low-cost consumer goods sourced from thousands of third-party suppliers, primarily in Asia. With consumer demand fluctuating due to seasonal campaigns, promotions, and global economic shifts, Temu’s supply chain team must constantly monitor inventory levels to avoid overstocking or delays in fulfilment. One key performance indicator they use is the Inventory Turnover Ratio (ITR), which provides insights into how often inventory is sold and replaced over a given period.

Temu’s supply chain analysts have collected data on monthly ending inventory values and the cost of goods sold (COGS) for the past year, the data is captured in the table below: 

You are part of Temu’s supply chain management team. You have received the following task: Please calculate the Annual Inventory Turnover Ratio for 2024 based on the provided data set.

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Suppose an anonymous employee at Shein submitted a detailed report via the company’s hotline about a manager accepting kickbacks for awarding contracts. This action aligns with promoting ethical procurement through:

.

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Assume Shein has identified a segment of young customers who frequently purchase low-priced items online but do not make repeat purchases. How should the retailer incorporate these customers into its CRM strategy?
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Suppose Shein is evaluating whether to develop its own proprietary fabric processing facilities or continue outsourcing this function to third-party manufacturers in China. Which one of the following reasons would most likely lead Shein to bring this process in-house?
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Read the scenarios below and select the correct step from the nine-step supply chain integration model that best aligns with each case.

1. Temu collects supplier performance data like on-time dispatch, packaging accuracy, and order defect rates, and uses it to improve coordination with its top suppliers.

This action aligns best with:

.

2. Temu improves collaboration with key manufacturers by sharing demand forecasts and customer preference data, enabling flexible production and reduced inventory risk.

This best reflects:

.

3. Temu uses integrated tracking software to enable visibility between its first-tier and second-tier suppliers, including factories that produce components for key items.

This activity supports the step:

.

4. Temu evaluates its integration model annually by reviewing customer trends, changes in supplier capacity, and global shipping challenges to realign supply chain strategies.

This activity reflects:

.

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