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Read the article. Decide if the statements under the text are true or false. ...

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Read the article. Decide if the statements under the text are true or false.

How to write your first blog post

Nowadays, running a business is not quite as simple as it was a few years ago. The digital age has changed the type of marketing that companies do. In addition to traditional marketing, companies need to have a social media presence that includes great blog posts.

If you are new to blogging, you may not know how to start or feel pressured to do as well as other great bloggers. How can you compete with such great ideas and clever writing? Don’t worry. Here are some ideas to show just how easy it can be.

1 Pick a topic that you believe in and which will interest people. Write about something you are passionate about. You want readers, and readers will follow you if your blog interests both you and them.

2 Write a headline that people will notice. Headlines need to be appropriate for the blog, yes, but they also need to grab readers’ attention and make them want to read your post.

3 Read good blog posts yourself. Learn from experienced bloggers about what makes a good (and bad) blog post.

4 Remember that quality is better than quantity. Read and re-read your blog before posting it. When I write, I always ask myself the same question: “Can I say the same thing in fewer words?” If the answer is yes, then make it shorter to make it better.

Decide if the statements are true or false.

1. Digital marketing has taken the place of traditional marketing.

2. Reading a variety of blog posts of different qualities is helpful to your writing.

3. It is important to write in language that is clear and accurate. 

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